Hair Care USA

Your guide to hair care

AG Aerodynamics Hairspray

AG Aerodynamics Hairspray Lightweight – Fast-drying, fine-misting Aerodynamics provides medium hold, high shine and low alcohol. AG Aerodynamics Hairspray is the ideal working spray and brushes from the hair effortlessly with zero buildup.

AG Aerodynamics Hairspray contains:

  • Fast drying humidity resistant copolymers add medium hold, high shine yet rinse out of hair easily without residue or build-up
  • Phenyl trimethicone – provides additional long-lasting shine
  • Ethylhexyl methoxycinnamate, – PABA-free sunscreen that protects hair from UV rays
  • CFC-free (ozone safe) yet a fast-drying, low-alcohol formulation that’s less drying to the hair
  • AG Aerodynamics Hairspray Hold Factor: 3

Using AG Aerodynamics Hairspray:

Apply a fine mist of AG Aerodynamics Hairspray to dry hair. Layer if additional hold is required.

AG Bigwigg

AG Bigwigg – Get directly to the root of flat, lifeless hair. AG Bigwigg is specially formulated to actively support flat lifeless hair where it needs it most, at the root. Alcohol-free AG Bigwigg doesn’t dry out hair and is the ideal volume booster for all hair types and lengths. Volume Factor: 4/5

AG Bigwigg contains:

  • VP/VA copolymer – provides hold yet rinses out of the hair effortlessly, leaving no residue or build-up
  • Dimethicone – softens, shines and smoothes hair while providing thermal protection
  • Benzophenone-4 – PABA-free sunscreen protects hair from UV rays
  • AG Bigwigg Oomph Factor: 4

Using AG Bigwigg:

Spray into the roots of clean, damp hair. Work through with fingers. Blow-dry.

AG Bigwigg can be reapplied on dry hair for new lift the next day.

AG Bigwigg works great with AG Foam. Spray your roots with AG Bigwigg for lift and crunch in Foam for weightless volume in the rest of hair.

AG Curl Trigger

AG Curl Trigger – Ideal for fine hair, AG Curl Trigger instantly creates moisture-rich curls and waves. Formulated with our exclusive Curl Creating Complex (C3) and fortified with sea vegetable extract, AG Curl Trigger encourages soft, loose texture. Alcohol-free, so it won’t dry out your hair.

AG Curl Trigger curl activator contains:

  • Bio-fermented tomato fruit extract – shrinks the hair cuticle and encourages curl
  • Rice Amino acids – hydrate and improve hair strength, promote curl, and help fight frizz
  • Keratin protein – moisturizes and strengthens hair and fortifies the curl
  • Cetrimonium chloride – fights static
  • Magnesium sulfate – helps shrink the bonds in the hair, cultivating and defining each individual curl and wave. It gently supports curls without being crunchy and helps give hair a silky, soft feel with lots of movement
  • Hydrolyzed wheat protein (gluten free) and sea vegetable complex – penetrates curls, leaving them conditioned, healthy and shiny
  • Alcohol-free – formulated in a soothing natural herbal base that won’t dry out hair
  • AG Curl Trigger Curl Factor: 3.5

Using AG Curl Trigger:

Pull the trigger and spray AG Curl Trigger into damp hair. Scrunch for loose waves or diffuse dry for more curl definition. AG Curl Trigger can be used on dry hair as a next-day refresher.

AG Curl Trigger is an excellent curl refresher in combo with our other AG Curly Hair products.

AG Curl Trigger + AG DV8 = more texture and hold. Coax curls with finger tips for curl definition.

AG Details

AG Details – AG Details Defining Cream is a true multitasking product, AG Details is infused with AG’s Curl Creating Complex (C3) to calm frizz, define curls, add texture and shine with soft control. AG Details defining cream can be used on just-washed hair to achieve soft waves or that second day, messy textured look.

AG Details contains:

  • Bio-fermented tomato fruit extract – shrinks the hair cuticle and encourages curl
  • Herbal extracts – soothe the scalp and add shine to hair
  • Silk, keratin and oat protein – improves moisture, strength and elasticity
  • Panthenol – thickens the hair shaft
  • Castor oil – packed with omega-9 fatty acids to nourish your hair, moisturize and promote strong, shiny strands
  • Ethylhexyl methoxycinnamate – PABA-free sunscreen that protects hair from UV rays
  • AG Details Curl Factor: 1

Using AG Details:

Apply AG Details to damp hair. Gently blow dry or scrunch and air dry. For style definition or a second-day feel, simply apply a small amount through clean, dried hair.

AG Details + AG Liquid Varnish = higher shine

AG Details + AG Mousse Gel = increased hold

AG Details is the go-to product for many men because of its light, crunch-free feel in hair. It adds control and definition to straight or wavy hair.

AG DV8

AG DV8 – Don’t want to mess with pomades but love texture, separation and hold? Spritz in AG DV8 for perfect, piecey, non-greasy texture and support. Perfect for definition and hold in shorter styles, or for a more carefree tousled look in longer hair.

AG DV8 contains:

  • Alcohol-free – formulated in a soothing natural herbal base that soothes the scalp and adds shine to the hair.
  • Copernica cerifera (Carnuba wax) – provides exceptional shine and texture
  • Cinnamidopropyltrimonium Chloride – PABA-free sunscreen that protects hair from UV rays
  • AG DV8 Hold Factor: 4

Using AG DV8:

Shake AG DV8 well. Spray into clean, damp or dry hair. Shape with fingers to achieve desired texture and style. AG DV8 is ideal for adding texture to thinner hair. Air dry. To add volume and texture to tired hair, simply spray AG DV8 into hair and rework your style.

AG FastFWD

AG FastFWD – Fast forward your day by skipping the hair wash routine. AG FastFWD not only absorbs oil, but it adds incredible volume while refreshing and restyling limp hair.

AG FastFWD contains:

  • FastFWD is the benchmark of all dry shampoos, not just because of its stellar performance, but also because it’s made with rice starch—a natural absorbing agent.
  • Rice starch – naturally absorbs oil
  • VP/VA copolymer – provides long-lasting body

Using AG FastFWD:

Shake AG FastFWD well. Spray AG FastFWD through hair paying particular attention to the roots. Brush through thoroughly, rub with towel or use a blow dryer to remove last oil and AG FastFWD powder.

AG FastFWD adds texture and body, leaving hair feeling fuller and more manageable.

AG Foam

AG Foam – AG Foam boosts fine to medium textured hair with feather-light volume while adding softness and shine. Alcohol-free and humidity resistant, AG Foam discourages frizz and provides effective thermal protection from hot tools.

AG Foam contains:

  • Panthenol – thickens the hair shaft
  • Silk amino acids – provide strength, elasticity and shine
  • Cetrimonium chloride – fights static
  • PVP/DMAPA copolymer – creates long-lasting shine, volume, and humidity resistance
  • Benzophenone-4, – PABA-free sunscreen protects hair from UV rays
  • AG Foam Oomph Factor: 3

Using AG Foam:

Apply 3 – 5 pumps of AG Foam as required and distribute through clean, damp hair prior to blow-drying.

AG Hard Jel

AG Hard Jel – Ideal for edgy styling with enormous shine, extra-firm Hard Jel has all-day staying power. Alcohol free and humidity resistant, AG Hard Jel is guaranteed not to build up or flake.

AG Hard Jel contains:

  • Alcohol-free – formulated in a soothing natural herbal base that won’t dry out hair
  • PVP/VA copolymers – provide long-lasting hold, shine and superior humidity resistance, yet rinse effortlessly from the hair without leaving residue or build-up
  • Silk and oat protein – adds moisture, strength, elasticity and shine
  • Panthenol – thickens the hair shaft
  • Herbal extracts – soothe the scalp and add shine to hair
  • ethylhexyl methoxycinnamate, a PABA-free sunscreen – protects hair from UV rays
  • AG Hard Jel Hold Factor: 4

Using AG Hard Jel:

Work a small amount of AG Hard Jel through clean, damp hair. Slick back for a clean look and extra-firm hold, or style with a brush and blow-dry for a softer feel.

AG Infrastructure

AG Infrastructure – AG Infrastructure’s silky microfibres provide structure and texture with incredible volume. Ideal for short to medium length hair, AG Infrastructure is humidity resistant and adds the ultimate in shine.

AG Infrastructure contains:

  • Humidity-resistant copolymers – increase hair’s fullness and volume
  • Cyclomethicone and phenyl trimethicone – provide long lasting shine
  • Ethylhexyl methoxycinnamate – PABA-free sunscreen that protects hair from UV rays
  • AG Infrastructure Hold Factor: 3

Using AG Infrastructure:

Emulsify a small amount of AG Infrastructure in hands and work through dry hair to volumize and shape hair. To add additional volume in mid to long hair, toss hair forward and work AG Infrastructure through underside of hair from roots to ends. Add more AG Infrastructure as needed and style.

Men love the shine and texture of AG Infrastructure. It creates great texture in even the thickest of hair and has control that lasts all day.

AG Insulate

AG Insulate – Protect hair from the damaging heat of blow dryers with Insulate heat protecting spray with AG Insulate. While you’re defending your hair, Insulate also protects the vibrancy of your hair color, while adding soft body and hold.

AG Insulate contains:

  • Sunflower seed extract – fights free radicals and protects hair from UVA degradation.
  • Polyphenols – natural compounds found in flowers to keep color vibrant, even in intense sunlight. Our polyphenolic blend includes aqueous extracts of marigold, lavender, red clover, pine and carnation.
  • Hydroxypropyltrimonium honey – naturally derived moisturizer that penetrates hair for long-term moisturizing benefits; also helps to repair split ends and attracts 50x its own weight in moisture.
  • Sodium Polystyrene Sulfonate – provides heat protection, hold and anti-static properties
  • NaPCA – a natural moisturizer
  • Cinnamidopropyltrimonium chloride – fights the harmful effects of the sun on your hair (i.e., UVB degradation Sodium polystyrene sulfonate – provides heat protection, hold, volume and anti-static
  • AG Insulate Hold Factor: 2

Using AG Insulate:

Spray AG Insulate liberally into damp hair. Blow-dry as usual.

AG Insulate also provides frizz-fighting humidity resistance. AG Insulate works well with AG Spray Fixx.

AG Liquid Effects

AG Liquid Effects – Specially formulated for thick, coarse or harder to control hair, AG Liquid Effects can be used to create curl “effects” or as a foundational tool to get control of your hair. Long-lasting hold and humidity-resistant, this alcohol-free lotion is loaded with proteins to bring back elasticity, strength and natural to your hair.

AG Liquid Effects contains:

  • AG Liquid Effects is made with AG’s unique Curl Creating Complex (C3)
  • Bio-fermented tomato fruit extract – shrinks the hair cuticle and encourages curl
  • Rice Amino acids – hydrate and improve hair strength, promote curl, and help fight frizz
  • Alcohol-free – formulated in a soothing natural base that won’t dry out hair
  • Silk and keratin protein – adds moisture, strength, elasticity and shine
  • NaPCA – a natural moisturizer
  • Dimethicone copolyol – softens and smoothes the hair while providing shine and heat protection
  • Ethylhexyl methoxycinnamate – PABA-free sunscreen that protects hair from UV rays
  • AG Liquid Effects Curl Factor: 5

Using AG Liquid Effects:

Work AG Liquid Effects through clean, damp hair. Blow-dry, diffuse dry, or air dry for a wet look.

A little dab of AG Liquid Effects instantly firms up and increases the hold on any of our other styling products, and adds additional humidity resistance.

AG Liquid Varnish

AG Liquid Varnish – Cuticle sealer calms frizz, controls flyaways and polishes hair to a brilliant shine. AG Liquid Varnish is oil and alcohol free, super light liquid varnish, ideal for use in damp or dry, medium or coarse hair, leaving it feeling and looking silky soft, shiny and manageable.

AG Liquid Varnish contains:

  • Diphenylsiloxy Phenyl Trimethicone – provides incredible long lasting shine
  • Dimethicone Copolyol – softens and smoothes hair while providing thermal protection
  • Alcohol-free – formulated without alcohol so it won’t dry out hair

Using AG Liquid Varnish:

Work 2-3 drops of AG Liquid Varnish through damp or dry hair, concentrating on ends.

AG Liquid Varnish + any AG hair styling product = softer hold and increased shine

AG Mousse Gel

AG Mousse Gel Extra Firm- Lightweight mousse gel provides firm hold curl retention and definition with long-lasting shine. AG Mousse Gel with silk protein adds moisture, strength and elasticity, while Panthenol conditions and adds body.

AG Mousse Gel contains:

  • Alcohol-free – formulated in a soothing natural herbal base that won’t dry out hair
  • Panthenol and Silk protein – add moisture, strength, elasticity and shine
  • VP/VA copolymers – provide long-lasting hold, shine, and superior humidity resistance
  • Ethylhexyl methoxycinnamate – PABA-free sunscreen that protects hair from UV rays
  • AG Mousse Gel Curl Factor: 4

Using AG Mousse Gel:

Shake well, crack the seal on the cap and hold AG Mousse Gel upright to dispense. Work AG Mousse Gel through clean, damp hair. Then scrunch dry with diffuser, or air dry for firmer hold.

AG Mousse Gel + AG Spray Gel = increased hold and heat protection

AG Mousse Gel + AG Liquid Varnish or Fast Food = decreased hold but increased shine, curl definition, moisture and anti-frizz benefits

AG Plastique

AG Plastique Extreme Hold Volumizer – Coarse, heavy hair needs support too. Gravity-defying AG Plastique is formulated especially to give thick hair a boost with unbelievable volume. A unique blend of silk amino acids and herbal ingredients complete the package, providing moisture, nutrition and gloss. AG Plastique is also ideal for a chic, high shine, slick back look.

AG Plastique contains:

  • Water soluble copolymers – provide excellent hold yet rinse from hair effortlessly, leaving zero build-up
  • Silk amino acids – adds strength, elasticity and shine
  • Herbal extracts – soothe the scalp and add shine to hair
  • Cinnamidopropyltrimonium chloride – PABA-free sunscreen protects hair from UV rays
  • AG Plastique Oomph Factor: 5

Using AG Plastique:

Distribute a small amount of AG Plastique through clean, damp hair and blow-dry for extreme volume. Air dry for a sleeker look with firmer hold.

AG Plastique + AG Liquid Varnish = tons of volume but softer hold when hair is left to air dry or slicked back.

AG Recoil

AG Recoil – Some curls need a little encouragement and nothing defines, maintains and moisturizes curls like AG Recoil. Rich in our exclusive Curl Creating Complex (C3), AG Recoil separates and holds without stiffness or stickiness, even in high humidity.

AG Recoil curl activator contains:

  • Magnesium sulfate – helps shrink the bonds in the hair, cultivating and defining each individual curl and wave. It gently supports curls without being crunchy and helps give hair a silky, soft feel with lots of movement
  • Bio-fermented tomato fruit extract – shrinks the hair cuticle and encourages curl
  • Rice Amino acids – hydrate and improve hair strength, promote curl, and help fight frizz. Silk and keratin protein – adds moisture, strength, elasticity and shin
  • P-14 copolymer – gives long-lasting curl definition and flexible hold
  • NaPCA – a highly effective moisturizer
  • Herbal extracts – soothe the scalp and add shine to hair

Using AG Recoil:

Scrunch a small amount of AG Recoil evenly through clean, damp hair. Air dry or use a diffuser to blow-dry.

AG Recoil + AG Liquid Varnish = softer hold and increased shine

AG Recoil + AG Fast Food = extra conditioning and smoothing

AG Recoil + AG Liquid Effects = increased shine and increased hold

AG Spray Body

AG Spray Body – Fine hair hates weight. Spray Body is an alcohol-free, soft-hold volumizer especially formulated for very fine to medium hair. Packed with volumizing and body building Panthenol, Spray Body not only volumizes but is also an effective style refresher throughout the day.

AG Spray Body contains:

  • Panthenol – thickens the hair shaft
  • Wheat protein (gluten free)- adds body, shine and condition
  • Silk protein – adds strength, elasticity and shine
  • Herbal extracts – soothe the scalp and add shine to hair
  • Alcohol-free – formulated in a soothing natural herbal base that won’t dry out hair
  • AG Spray Body Oomph Factor: 1

Using AG Spray Body:

Spray through clean, damp hair, paying attention to roots. Blow dry. The more you spray, the more volume you get. Re-spray during the day to refresh tired styles.

AG Spray Fixx

AG Spray Fixx – Our low alcohol, non-aerosol AG Spray Fixx provides ultimate hold with no stickiness or flakiness. Infused with our exclusive CARE Complex, this color protection hair spray acts as a protective shield, extending the life, color and vibrancy of hair.

AG Spray Fixx contains:

  • Sunflower seed extract – fights free radicals and protects hair from UVA degradation.
  • Polyphenols – natural compounds found in flowers to keep colour vibrant, even in intense sunlight. Our polyphenolic blend includes aqueous extracts of marigold, lavender, red clover, pine and carnation.
  • Silk and keratin protein – adds moisture, strength, elasticity and shine
  • High shine, water-soluble copolymers – rinse effortlessly from the hair, with no flaking and zero build-up
  • Herbal extracts – soothe the scalp and add shine to hair
  • Benzophenone-4 – PABA-free sunscreen that protects hair from UV rays
  • Our polyphenolic blend includes aqueous extracts of marigold, lavender, red clover, pine and carnation.
  • AG Spray Fixx Hold Factor: 5

Using AG Spray Fixx:

Hold AG Spray Fixx 8–10 inches from dry hair. Apply AG Spray Fixx with quick, short strokes. AG Spray Fixx works well with AG Insulate.

AG Spray Gel

AG Spray Gel – Spray Gel creates long lasting, flexible hold and shine. Can be used with curling irons, hot rollers, or a round brush and blow dryer to create soft or firm curls. Loaded with silk and keratin protein for strength, Spray Gel also acts as a thermal protector and will not stick to irons.

AG Spray Gel contains:

  • Bio-fermented tomato fruit extract – shrinks the hair cuticle and encourages curl
  • Rice Amino acids – hydrate and improve hair strength, promote curl, and help fight frizz
  • Silk keratin and oat protein – adds moisture, strength and elasticity
  • PVP/VA copolymers – provide long-lasting hold, shine and superior humidity resistance yet rinse effortlessly from hair
  • Dimethicone copolyol – softens and smoothes the hair while providing shine and heat protection
  • AG Spray Gel Curl Factor: 5

Using AG Spray Gel:

For natural, firm, flexible support simply mist AG Spray Gel into damp or dry hair and shape. For firmer long lasting curls spray each section of dry hair with AG Spray Gel before using hot irons or heated rollers.

Add a few drops of AG Liquid Varnish into the hair prior to using AG Spray Gel for softer effect and effortless round brush curling.

AG Spray Varnish

AG Spray Varnish – Show-stopping AG Spray Varnish is the final word in highlighting your style. Oil and alcohol free, AG Spray Varnish ultra high-voltage, long-lasting shine spray adds a brilliant, lightweight luster to finished styles.

AG Spray Varnish contains:

  • Diphenylsiloxy Phenyl Trimethicone – provides incredible long lasting shine
  • Alcohol-free – formulated without alcohol so it won’t dry out hair

Using AG Spray Varnish:

Hold AG Spray Varnish 10-12 inches away and gently mist over finished style. Allow a couple of seconds to dry before touching. AG Spray Varnish’s brilliant shine lasts all day.

AG Spray Varnish + over top any AG hair care product = increased shine.

AG Stucco

AG Stucco – AG Stucco’s non-greasy, moldable formula let’s you create a unique, texturized, matte finish to any style. Natural, oceanic sea clay enhances separation while it conditions the hair, replenishing moisture and protein. AG Stucco works even the finest hair.

AG Stucco contains:

  • AG Stucco is created with oceanic clay originating from British Columbia’s coastline. Coveted for its homeopathic qualities, it also happens to be an outstanding hair texturizer
  • Natural oceanic clay – enhances texture and conditions hair. AG Stucco contains over 70 minerals that have conditioning benefits that replenish moisture and protein in hair.
  • Kaolin (China Clay) – helps to absorb oil and provides a matte finish
  • PVP/DMAPA copolymers – provide hold yet rinse effortlessly from hair
  • Herbal extracts – soothe the scalp and add shine to hair
  • AG Stucco Hold Factor: 1

Using AG Stucco:

Rub a small amount of AG Stucco between palms of hands. Work through dry hair. Shape and coax in texture as desired.

AG Stucco + AG Welding Paste = increased hold

AG Waxx

AG Waxx – This moldable pomade adds intense shine, separation and a polished finish in short- to medium-length hair. AG Waxx’s humidity-resistant formula is also perfect for smoothing flyaways.

AG Waxx contains:

  • Cyclomethicone and phenyl trimethicone – guarantees long-lasting shine and flexible hold
  • AG Waxx Hold Factor: 1

Using AG Waxx:

Directions: Rub a small amount of AG Waxx in the hands. Work through dry hair. Shape and mold as desired.

AG Waxx is a great product for smoothing flyaways and errant pieces on your updo – a prom and wedding day favorite.

AG Welding Paste

AG Welding Paste – AG Welding Paste is serious business. For major texture, steel-strength hold and structure, and high humidity resistance, AG Welding Paste delivers. Our extreme hold paste is alcohol free, won’t build up and rinses effortlessly from hair.

AG Welding Paste contains:

  • Alcohol-free – formulated in a soothing natural herbal base that won’t dry out hair
  • PVP/VA copolymers – provide long-lasting extreme hold, shine and superior humidity resistance
  • Silk amino acids and hydrolyzed hair keratin – add moisture, strength and shine to the hair
  • Panthenol – thickens the hair shaft
  • Castor oil – packed with omega-9 fatty acids to nourish your hair, moisturize and promote strong, shiny strands
  • AG Welding Paste Hold Factor: 5

Using Welding Paste:

Apply AG Welding Paste to damp, towel-dried hair and quickly mold into desired shape. To refresh and re-texturize your AG Welding Paste style simply mist with water and reshape.

AG Welding Paste + AG Stucco or AG Liquid Varnish = softer hold

AG Welding Paste + AG Liquid Varnish = increased shine and reduced hold

AG Ultradynamics Hairspray

AG Ultradynamics Hairspray Extra Firm Hairspray – Fast-drying, fine-misting Aerodynamics provides medium hold, high shine and low alcohol. AG Ultradynamics Hairspray is the ideal working spray and brushes from the hair effortlessly with zero buildup.

AG Ultradynamics Hairspray contains:

  • Fast drying humidity resistant copolymers add medium hold, high shine yet rinse out of hair easily without residue or build-up
  • Phenyl trimethicone – provides additional long-lasting shine
  • Ethylhexyl methoxycinnamate – PABA-free sunscreen that protects hair from UV rays
  • CFC-free (ozone safe) yet a fast-drying, low-alcohol formulation that’s less drying to the hair
  • AG Ultradynamics Hairspray Hold Factor: 4.5

Using AG Ultradynamics Hairspray:

Apply a fine mist of AG Ultradynamics Hairspray to dry hair. Layer if additional hold is required.

Elle Magazine Award Winner: blind tested by 750 Elle Readers, AG Ultradynamics Hairspray won Best Hairspray against 72 similar competitor products.

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