Hair Care USA

Your guide to hair care

Alterna Bamboo Abundant Volume Shampoo

Alterna Bamboo Volume Shampoo – Gently cleanses and energizes your hair with weightless moisture for a fresh, full-bodied look. Alterna Bamboo Volume Shampoo’s Color Hold technology provides color retention.

Alterna Bamboo Smooth Shampoo

Alterna Bamboo Smooth Anti-Frizz Shampoo – Gentle, yet highly effective sulfate and sodium chloride free cleanser, Alterna Bamboo Shampoo improves the overall look and feel of your hair leaving it immediately smoother and healthier.

Massage Alterna Bamboo Shampoo through wet hair. Rinse thoroughly. For best results follow with Bamboo Smooth Anti-frizz Conditioner.

Alterna Bamboo Vibrant Color Shampoo


Alterna Bamboo Vibrant Color Shampoo – Gentle sulfate and sodium chloride free cleanser nourishes hair while maintaining healthy vibrant color. With rinse-resistant Color HoldĀ® UV+ Technology for the highest level of color protection.

Usage: Massage Alterna Bamboo Vibrant Color Shampoo throughout wet hair and scalp. Rinse thoroughly. Follow with Bamboo UV+ Color Protection Vibrant Color Conditioner for optimal results.
Clinically Proven to retain color and brightness for 60 washes*

Alterna Hemp Organics Straight Shampoo

Alterna Straight Shampoo – A perfect match for thick, unmanageable hair. Alterna Hemp Organics Straight Shampoo is a sulfate free shampoo that will help create a flawless look with ease. Safeguards your hair’s beauty against prolonged heat styling and keeps your hair healthy and your hair color vibrant.

Follow up with Alterna Hemp Straight Conditioner
Style with Alterna Straightening Balm.

Alterna Hemp Seed Hydrate Shampoo

Alterna Hydrate Shampoo has been discontinued. For the ideal first aid for damaged, moisture drained hair, try the new Alterna Hemp Organics Repair Shampoo

Alterna Hemp Organics Repair Shampoo

Alterna Hemp Repair Shampoo – An ideal “first aid” for damaged, moisture drained hair. Alterna Hemp Repair Shampoo is a sulfate free shampoo that strengthens damaged hair while protecting the vibrancy and longevity of your hair color. Follow with Alterna Hemp Repair Conditioner.

Alterna Hemp Organics Shine Shampoo

Alterna Shine Shampoo – A true shine-booster for dull, lackluster hair. Alterna Hemp Organics Shine Shampoo is a sulfate free shampoo that provides a surge of antioxidants and vitamins to help hair resist everyday wear and tear and protect color treated as well as natural hair.
Follow up with Alterna Hemp Shine Conditioner
Style with Alterna Hemp Seed Spray Shine & Alterna Hemp Seed Sheer Pomade.

Alterna Life Clarifying Shampoo

Alterna Life Clarifying Shampoo – A sulfate free cleanser that purifies and refreshes the scalp, balances sebum levels, and encourages circulation to promote a healthy scalp environment.

Alterna Life Scalp Therapy Shampoo

Alterna Life Scalp Therapy Shampoo – A sulfate free cleanser that purifies and refreshes the scalp, balances sebum levels, and encourages circulation to promote a healthy scalp environment.

Alterna Life Volume Restore Shampoo

Alterna Life Solutions Volume Restore Shampoo – A Sulfate-free cleanser that reduces the appearance of thinning hair by providing lasting volume and helping to promote fuller, thicker hair.

Alterna Life Solutions Volume Restore Shampoo contains weightless thickening agents that define, hold and protect hair’s volume all day while fighting the common factors of hair loss. Unique technologies expand the hair from the interior of the hair shaft, keeping the cuticle closed so that it retains its precious moisture and color. Experience extraordinary body and encourage new hair growth while keeping hair healthy and balanced.

Follow up with Alterna Life Solutions Volume Restore Conditioner.

For styling, try:

Alterna Life Curls Shampoo


Alterna Life Curls Shampoo – Formulated with micro proteins to fortify hair and improve elasticity, and macro silicones to help seal frayed cuticles and eliminate frizz. Alterna Life Curls Shampoo is a sulfate-free cleanser that fortifies hair and prevents breakage, increasing elasticity and definition to reveal bouncy curls.

For best results, follow Alterna Life Curls Shampoo with Alterna Life Curls Conditioner.

For styling, try Alterna Life Curls Detangler and Alterna Life Curls Shape Activator.

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